Every year, Black Friday pushes us to consume more. We buy products that we don't really need or even really want just because the price is attractive.
This leads to overconsumption and therefore overproduction which is contrary to our principle: to manufacture less but better. This is the reason why Allemandi does not offer discounts on its products during Black Friday.
We encourage you to choose a pair of 11.04 (or any other product in general) for its qualities and because you like it and not for its discounted price.